Wrangler is launching a new line of denim that moisturize your legs and aim to prevent cellulite. The "denim spa jeans" come in three finishes: aloe vera, olive extract and smooth legs. Effects are expected to last up to 15 days, but a "reload spray" will also be available for purchase. The line will launch on January 28 in the UK on Asos and will cost approximately $135. Definitely an interesting concept...looking forward to hearing reviews.